VISUAL DESCRIPTION
This is a vintage advertisement for "Sternocleanse, " a product aimed at preventing dermatitis among workers during wartime. The ad emphasizes the high cost of industrial dermatitis to industry, both in terms of money and productivity due to sick pay compensation. It mentions common skin issues like boils and sores that can result from cracked and septic skin, which reduce a worker's output even if they don't lead to absenteeism. The advert promotes Sternocleanse as an antiseptic and protective cream that seals pores against irritants and enables all trace of the washable ordinary soap and water to be cleared off with the institute of Hygiene Certificate. It also notes that Sternocleanse comes in various sizes: tubes, 1 lb tins, and 28 lb kegs. At the bottom, there's information about where it's distributed—by "Sterno Ltd. , Finsbury Square, London"—and contact details including telephone number (National 7844) as well as telegrams ("Sternolite, Phone, London"). Additionally mentioned are locations where it is available: Bradford and Glasgow. The style of typography suggests this advertisement likely dates back to around World War II era given its reference to "War-time production demands. "

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