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13884170
Wall Art and Photo Gifts from Mary Evans Picture Library
13884170
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32336304
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for Weston Aircraft Instruments, featuring an illustration of a hand holding playing cards fanned out with the ace of spades prominently displayed. The ad poses the question "What would you bid?" suggesting that in a game of bridge—as in many situations—there are risks and uncertainties to consider. It draws an analogy between making strategic choices in card games and selecting reliable instruments for aircraft, emphasizing that Weston Aircraft Instruments offer precision and dependability. Below the main image and text, there's an additional smaller illustration depicting one of their products—a 20-ENG Engine Speed Indicator—with accompanying text highlighting its features. The company's name, SANGAMO WESTON LTD. , along with their location at Enfield - Middlesex is also included at the bottom of the ad. The overall design uses contrasting black-and-white imagery to create visual interest and focus attention on both the message about risk-taking/decision-making and the product being advertised.
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