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13884371
Wall Art and Photo Gifts from Mary Evans Picture Library
13884371
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32336532
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement featuring Guglielmo Marconi, the pioneer of wireless telegraphy. The ad celebrates his achievement with the caption "MARCONI made it work, " referring to his successful transatlantic wireless communication on December 12th, 1901. The image shows a portrait of Marconi framed by what appears to be an illustration of radio waves emanating from his head, symbolizing his work in radio transmission. The text below the portrait details the historic event when Marconi's receiving apparatus at Signal Hill in Newfoundland detected a signal sent from England, marking the birth of practical wireless communication and earning him recognition as one of the "Pioneers of Progress. " The advertisement also promotes Smith Meters Limited London England, drawing parallels between Marconi's precision and genius with their own commitment to quality craftsmanship and precise instrumentation for various applications including aircraft production. They emphasize that just like how Marconi pursued exact information through persistence and ingenuity, Smith Meters strives for accuracy in their products which are described as essential tools for pilots among other users. Overall, this ad uses Marconi's success story to bolster its brand image by associating itself with innovation and reliability in measurement technology.
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