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13889282
Wall Art and Photo Gifts from Mary Evans Picture Library
13889282
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32343118
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for Reynolds Tube Company Limited, featuring an array of aluminum and magnesium alloy products such as tubes, rods, bars, extruded sections, and manipulations in HIDUMINIUM R-R56 and other alloys. The ad emphasizes the importance of lightweight materials like these in improving the performance of long-distance flights by reducing the dead load that aircraft carry. It suggests that using Reynolds' aluminum and magnesium alloy components is the "obvious remedy" to this issue by lightening construction according to new standards approved in aircraft practice. The company's name "REYNOLDS" is prominently displayed at the bottom with a stylized font design alongside their logo, indicating their brand identity. The location of the company is given as Tyseley, Birmingham.
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