13889325

Wall Art and Photo Gifts from Mary Evans Picture Library

13889325

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32343204

© Aviation Ancestry

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> Animals > Birds > Waterfowl > Geese > Related Images

> Mary Evans Prints Online > New Images July 2023

VISUAL DESCRIPTION
This is a vintage advertisement for Reynolds, a company known for its aluminum products. The ad cleverly uses the imagery of geese flying in a "V" formation to draw an analogy with their own "formations" of aluminum materials. Caption: "Material for Thought - Two Kinds of 'Formations'" The top half depicts a flock of geese in flight, arranged in their natural V-shaped migratory formation against the backdrop of a cloudy sky. Below this image, text muses that these geese are likely unaware of Reynolds but have unknowingly encountered the company's products high in the sky. In contrast, the bottom half showcases geometrically precise stacks and arrays of various aluminum shapes such as tubes, rods, strip sections, sheets and other alloys offered by Reynolds. This visual suggests that just as nature has optimized the form and efficiency through which geese fly together, so too has Reynolds mastered the art and science behind creating superior aluminum materials suitable for aviation (notably mentioned are Passenger and Goods Aerial Transport). The juxtaposition serves to highlight both the elegance found in nature's design as well as human innovation exemplified by Reynold’s contribution to advancements in aircraft design due to their lightweight yet strong aluminum products. At the very bottom is Reynold’s logo alongside information about where one can find more details on their offerings – indicating that this ad was likely part of a larger campaign or included within print media directing consumers to further engage with the brand.

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