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Advert, De Reszke Minors cigarettes
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Advert, De Reszke Minors cigarettes
Advert, De Reszke Minors cigarettes, with celebrity endorsement from the likes of Gracie Fields and George Formby. Date: 1938
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32236148
© Mary Evans Picture Library
1938 Celebrity Cigarette Cigarettes Cork Endorsement Fields Follow Formby Gracie Lead Plain Price Reszke Shilling Tipped Tobacco Minors
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EDITORS COMMENTS
This vintage print captures a piece of advertising history from November 1938, featuring the iconic Advert, De Reszke Minors cigarettes. The image showcases celebrity endorsements from beloved stars such as Gracie Fields and George Formby, adding a touch of glamour and sophistication to the tobacco product.
In an era where smoking was not only socially acceptable but also glamorized, these famous personalities lent their names to promote De Reszke Minors cigarettes. With its plain cork tip and red-tipped design, this brand aimed to appeal to consumers looking for a high-quality smoking experience.
Priced at 30 shillings, this cigarette brand was positioned as a premium choice for those who wanted to follow the lead of their favorite celebrities. The advertisement exudes charm and nostalgia from the 1930s, capturing a time when smoking was synonymous with style and sophistication.
As we look back on this historical artifact, we are reminded of the power of celebrity endorsement in shaping consumer behavior. Despite changing attitudes towards smoking in modern times, this print serves as a reminder of how advertising has evolved over the decades.
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