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Garratt & Atkinson Advertisement
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Garratt & Atkinson Advertisement
An advertisement for Garratt & Atkinsonn, London based manufacturing photo engravers and artists for advertising purposes. Date: circa 1939
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Media ID 32265234
© CLM Archive Collection / Mary Evans
Annual Atkinson Based Buyers Ealing Engravers Garratt Guide Manufacturing Purposes Warwick Artists
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EDITORS COMMENTS
This advertisement showcases the artistic prowess of Garratt & Atkinson, a London-based manufacturing photo engravers and artists, circa 1939. The image, reminiscent of the 1930s aesthetic, features an elegant woman holding a book with the company's logo and tagline, "Annual Buyers' Guide, Warwick Works, Ealing, W5." Garratt & Atkinson's expertise in photo engraving and artistic rendering was highly sought after by advertising agencies and businesses during this era. Their ability to transform photographs into high-quality, detailed prints was a valuable asset in the world of advertising, where visual appeal was key to capturing the attention of consumers. The image exudes a sense of sophistication and professionalism, with the woman's poised demeanor and the intricate detailing of the engraving process on display. The use of the Annual Buyers' Guide suggests that Garratt & Atkinson provided a comprehensive and reliable service, making them a trusted partner for businesses looking to create striking and effective advertising campaigns. Despite the looming threat of war, the advertisement conveys a sense of optimism and confidence, reflecting the resilience and determination of businesses during this period. The 1930s, also known as the "Golden Age of Advertising," was a time when creativity and innovation flourished, and Garratt & Atkinson were at the forefront of this artistic movement. This advertisement is a testament to the company's commitment to excellence and their ability to deliver high-quality, visually stunning prints that captured the imagination of consumers. The image remains a captivating reminder of the power of art and creativity in advertising, and the enduring legacy of Garratt & Atkinson as a pioneering force in the industry.
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