Wartime Robertson Rubber Advertisement

Wall Art and Photo Gifts from Mary Evans Picture Library

Wartime Robertson Rubber Advertisement

A wartime advertisement for Robertson Rubber Co. Ltd, promoting the use of elastic hosiery to fight varicose veins, which must not impede the war effort. Date: circa 1940s

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32348092

© CLM Archive Collection / Mary Evans

Annual Effort Elastic Fight Friend Glasgow Hosiery Peoples Promoting Robertson Rubber Veins

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EDITORS COMMENTS
This vintage wartime advertisement for Robertson Rubber Co. Ltd captures a unique moment in history when even the fight against varicose veins was linked to the larger war effort. Dating back to the 1940s, this print promotes the use of elastic hosiery as a way for women to maintain their health and well-being during World War II without impeding on crucial resources needed for the war. The message is clear - by wearing elastic hosiery from Robertson Rubber, women can combat varicose veins and stay healthy while also supporting the war effort. It serves as a reminder of how every aspect of daily life was affected by the global conflict, with companies like Robertson Rubber adapting their products to fit into wartime priorities. Located at Peoples Friend Annual 34 and 44 Queen St in Glasgow, this advertisement would have been seen by many women during WWII who were looking for ways to contribute to the war effort in their own small but meaningful way. The image is not just a piece of marketing material; it's a snapshot of history that reflects the resilience and resourcefulness of people during one of humanity's darkest times.

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