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Pierre Balmain at Debenhams advertisement, 1959

Pierre Balmain at Debenhams advertisement, 1959


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Pierre Balmain at Debenhams advertisement, 1959

A bold-checked nine-tenths coat buttoned with discs of ocean pearl, the shoulder line drops from the curve of the horseshoe collar by Pierre Balmain available at Debenhams (Debenham and Freebody) of Wigmore Street, London. Photographed in the fabulous apartment of Helena Rubinstein on the Quai de Bethune. Date: 1959

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Media ID 14246395

© Illustrated London News Ltd/Mary Evans

1959 Advertisements Adverts Apartment Balmain Bethune Bold Checked Coats Debenham Debenhams Designer Freebody Helena Horseshoe Models Outfit Pierre Quai Rubinstein Stylish


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EDITORS COMMENTS
In this photograph from 1959, renowned French fashion designer Pierre Balmain poses confidently in one of his iconic designs, showcased against the elegant backdrop of Helena Rubinstein's apartment on the Quai de Bethune in Paris. Balmain's nine-tenths coat, a must-have piece from his collection, is a testament to his impeccable sense of style and innovation. The bold checked pattern, reminiscent of a classic horseshoe design, adds a touch of sophistication and timeless appeal. The coat, buttoned with discs of ocean pearls, is a true embodiment of Balmain's commitment to using only the finest materials. The shoulder line of the coat drops gracefully from the curve of the horseshoe collar, creating a striking silhouette that exudes elegance and grace. Balmain's design was available at Debenhams (Debenham and Freebody) of Wigmore Street, London, making it accessible to fashion-conscious women across the city and beyond. This photograph, taken in the height of the 1950s fashion era, offers a glimpse into the rich history of haute couture and the enduring influence of Pierre Balmain on the world of fashion. The image captures the essence of a bygone era, where fashion was an art form and designers like Balmain were revered for their creativity and vision. This photograph is a reminder of the power of fashion to transport us to another time and place, and to inspire us with its beauty and elegance.

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