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Swan and Edgar fancy dress advertisement

Swan and Edgar fancy dress advertisement


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Swan and Edgar fancy dress advertisement

Advertisement for fancy dress outfits for girls from Swan and Edgar, the famous department store in Piccadilly Circus. Examples shown are a Little French Girl and a Little Dutch Girl. Date: 1938

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Media ID 14380658

© Illustrated London News Ltd/Mary Evans

1938 Advertisements Adverts Department Edgar Fancy Feb16 Outfits Parties Store Stores Swan


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> Europe > United Kingdom > England > London > Sights > Piccadilly Circus

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EDITORS COMMENTS
Step into the magical world of Swan and Edgar's Fancy Dress Department, where every girl's dream party outfit comes to life! This enchanting advertisement from 1938 invites you to explore a selection of exquisite costumes that will transport you to far-off lands and fantastical realms. Imagine the delight of a little girl as she dons the charming "Little Dutch Girl" outfit, complete with a traditional blue and white dress, apron, and wooden clogs. Or perhaps she'd prefer the allure of the "Little French Girl," with her elegant red dress, white pinafore, and beret. Swan and Edgar, the renowned department store located in the heart of Piccadilly Circus, London, has been a beloved destination for generations of families seeking the perfect fancy dress outfit for parties and celebrations. This advertisement showcases just a small portion of the vast array of costumes available, each meticulously crafted to provide an authentic and enchanting experience. As you browse through the pages of this advertisement, you can almost hear the laughter and excitement of children trying on their new outfits, and feel the sense of wonder and anticipation that comes with planning a magical party. Swan and Edgar's Fancy Dress Department offers more than just costumes – it's a gateway to a world of imagination and joy. So, whether you're planning a birthday party, a school event, or simply want to add a touch of whimsy to your day, Swan and Edgar's Fancy Dress Department is the place to go for unforgettable outfits that will create memories to last a lifetime.

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