Wartime Advertisement for Shepherds Restaurant, Grosvenor

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Wartime Advertisement for Shepherds Restaurant, Grosvenor

" Where war worries are left with the gas masks in the cloakroom."
1940

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 14405443

© Illustrated London News Ltd/Mary Evans

Advertisements Adverts Grosvenor Masks Restaurant Sep16 Shepherd Shepherds

EDITORS COMMENTS
Step into a world of culinary escape and relaxation at Shepherds Restaurant, Grosvenor during the tumultuous days of World War II. This wartime advertisement, published by Illustrated London News Ltd in 1940, invites weary Londoners to leave their war worries at the door and indulge in a delightful dining experience. The image depicts a bustling restaurant, filled with patrons enjoying their meals and the warm ambiance. A sign hanging above the entrance reads, "Where war worries are left with the gas masks in the cloakroom." This clever tagline speaks to the desire for a temporary reprieve from the anxieties and uncertainties of the time. The advertisement also highlights the comforting home-cooked meals and the inviting atmosphere that awaited customers. A waiter carries a steaming plate of food, while a group of diners engage in lively conversation. The use of warm colors and inviting lighting further emphasizes the cozy and welcoming nature of Shepherds Restaurant. Despite the ominous backdrop of the war, this advertisement offers a glimpse into the resilience and determination of the British people to carry on with their daily lives and find joy in simple pleasures, such as a delicious meal shared with loved ones or new acquaintances. The image serves as a poignant reminder of the power of community and the importance of finding moments of happiness and connection, even in the most challenging of times.

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