Wm Coulson, childrens clothing advert, WW1
Wall Art and Photo Gifts from Mary Evans Picture Library
Wm Coulson, childrens clothing advert, WW1
Advertisement for William Coulson & Sons of New Bond Street, London, purveyors of dainty baby garments, lingerie, blouses and ladies underlinen in all the newest designs. Accompanied by an illustration of a small toddler playing with a Red Cross ambulance and toy soldiers, playthings inspired by world events at the time. Date: 1918
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14145252
© Illustrated London News Ltd/Mary Evans
Advertisements Adverts Ambulance Garments Lingerie Playthings Toddler Toddlers Toys Underlinen
EDITORS COMMENTS
This photograph print, hailing from the historic year of 1918, showcases a charming advertisement for William Coulson & Sons of New Bond Street, London. Known for their exquisite range of dainty baby garments, lingerie, blouses, and ladies underlinen in the latest designs, the company's reputation for quality and elegance was unmatched. The image features an enchanting scene of a small toddler, dressed in one of the firm's adorable outfits, engaging in a delightful game with a Red Cross ambulance and toy soldiers. The playthings, inspired by the significant world events unfolding at the time, add an intriguing layer of context to the advertisement. The First World War, also known as the Great War, had been raging on for nearly four long years, leaving an indelible mark on the world. The Red Cross, an international humanitarian organization, played a crucial role in providing aid and comfort to soldiers and civilians affected by the conflict. The presence of the Red Cross ambulance in the advertisement serves as a poignant reminder of the war's impact on society. The toy soldiers, symbolizing the military engagements taking place, further underscore the historical context of the advertisement. The juxtaposition of the delicate baby clothing and the military-themed toys creates an intriguing contrast, highlighting the resilience and adaptability of the human spirit even in the face of adversity. This advertisement, with its blend of fashion, history, and playful imagery, offers a fascinating glimpse into the past and serves as a testament to the enduring power of creativity and innovation.
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