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Daily Mirror Bus with signage promoting Great 5 Towns Competition, 5th December 1957
Wall Art and Photo Gifts from Memory Lane
Daily Mirror Bus with signage promoting Great 5 Towns Competition, 5th December 1957
Peter Stubbs
Daily Mirror
Mirrorpix
United Kingdom
J7772
Media ID 21815820
© Mirrorpix
1957 Advertising Barnsley Blackburn Bolton Bradford Branding Burnley Coach Daily Mirror Logo Motorcars Motors Newspaper Promoting Promotions Sign Signage Signs Trademark Vehicles Competitions
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EDITORS COMMENTS
This print takes us back to the bustling streets of 1950s Britain. The image showcases a Daily Mirror Bus adorned with eye-catching signage promoting the Great 5 Towns Competition, captured on the 5th of December in 1957. The bus stands as a moving billboard for this exciting event, which undoubtedly created quite a stir among residents of Barnsley, Blackburn, Bolton, Bradford, and Burnley. Its distinctive logo proudly displayed on its side serves as a testament to the power of branding and advertising during that era. As we delve into this snapshot from history, we are transported to an era where newspapers reigned supreme as primary sources of information and entertainment. The Daily Mirror's innovative approach to promotions is evident in their decision to utilize this mobile platform – a clever way to reach potential participants throughout these five towns. Motorcars and other vehicles surrounding the bus provide additional context for this vibrant scene. They serve as witnesses to an era when public transportation was not only functional but also served as an effective medium for spreading messages far and wide. Peter Stubbs' keen eye has immortalized this moment in time through his lens. This photograph reminds us how advertising techniques have evolved over the years while capturing our imagination with nostalgia for simpler times.
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