Home > Arts > Artists > W > Robert White
Names of prospects used when putting together a marketing campaign (litho)
Wall Art and Photo Gifts from Fine Art Finder
Names of prospects used when putting together a marketing campaign (litho)
7201283 Names of prospects used when putting together a marketing campaign (litho) by American School, (20th century); Private Collection; (add.info.: Names of prospects used when putting together a marketing campaign. Illustration from Effective Direct Advertising, by Robert E Ramsay (D Appleton and Company, New York and London, 1923).); © Look and Learn
Media ID 24729048
© Look and Learn / Bridgeman Images
Brand Brands Business Business Enterprises Corporations Diagram Free Trade Goods Transport Graph Managing Offensive Prospects Adverisements Adverting Advertise Advertising Company Advertisment Advertizing
FEATURES IN THESE COLLECTIONS
> Animals
> Mammals
> Muridae
> Western Mouse
> Arts
> Artists
> W
> Robert White
> Fine Art Finder
> Artists
> American School
> North America
> Related Images
> North America
> United States of America
> New York
> Related Images
EDITORS COMMENTS
This black and white lithograph, titled "Names of prospects used when putting together a marketing campaign" offers a fascinating glimpse into the world of early 20th-century advertising. Created by American School, this print showcases the meticulous process behind crafting effective marketing campaigns. The image depicts a diagram filled with an astonishing 7,201,283 names of potential customers meticulously arranged in neat rows and columns. Each name represents a prospect carefully selected to receive targeted advertisements for various goods and services. This illustration was featured in Robert E Ramsay's book "Effective Direct Advertising" published in 1923. As we delve into this piece, we are transported back to an era where trade and business enterprises were booming in the United States. The sheer scale of this undertaking highlights the importance placed on reaching out to potential consumers through direct advertising methods. With its intricate details and precise organization, this lithograph serves as both a historical artifact and an artistic representation of early advertising practices. It reminds us that even before the digital age transformed marketing strategies, businesses were diligently working to connect their products with interested buyers. Displayed against a stark black background, this print exudes elegance while capturing the essence of brand promotion during that time period. Its timeless appeal continues to resonate today as it stands as a testament to the ingenuity and creativity employed by advertisers throughout history.
MADE IN AUSTRALIA
Safe Shipping with 30 Day Money Back Guarantee
FREE PERSONALISATION*
We are proud to offer a range of customisation features including Personalised Captions, Color Filters and Picture Zoom Tools
SECURE PAYMENTS
We happily accept a wide range of payment options so you can pay for the things you need in the way that is most convenient for you
* Options may vary by product and licensing agreement. Zoomed Pictures can be adjusted in the Cart.
