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Art Nouveau: advertising poster for biscuits Champagne produced by Lefevre Utile
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Art Nouveau: advertising poster for biscuits Champagne produced by Lefevre Utile
JLJ4605001 Art Nouveau: advertising poster for biscuits Champagne produced by Lefevre Utile, 1897 (poster) by Mucha, Alphonse Marie (1860-1939); Private Collection; Photo ePhoto Josse; Czech, out of copyright
Media ID 22866084
© Josse / Bridgeman Images
Alfons Mucha Alphonse 1860 1939 Biscuit Biscuits Champagne Alcohol Displays Gluttony Liberty Lust Luxury Modern Style Monocle Mucha Mucha Alfons 1860 1939 Okusa Pastry Shop Posters Secession Jugendstyl Seduction Vienna Secession Advertizing
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EDITORS COMMENTS
This Art Nouveau advertising poster for biscuits Champagne, produced by Lefevre Utile in 1897, showcases the artistic brilliance of Alphonse Marie Mucha. The print exudes elegance and seduction as it features a mesmerizing girl holding a tray of delectable biscuits with a glass of champagne nearby. The intricate engraving displays the artist's mastery in capturing every detail, from the girl's flowing hair to her alluring gaze. The use of vibrant colors adds to the allure and luxury depicted in the artwork. The poster symbolizes gluttony and indulgence through its depiction of delicious biscuits and champagne, enticing viewers to succumb to their desires. It also hints at the opulence associated with French culture during that time period. Alphonse Mucha was one of the leading figures in the Art Nouveau movement, which sought inspiration from nature and incorporated decorative elements into various art forms. This piece exemplifies his unique style characterized by sinuous lines, organic motifs, and an emphasis on female beauty. As we admire this exquisite print today, it serves as a reminder of both historical significance and artistic excellence. Its timeless appeal continues to captivate audiences worldwide while paying homage to an era when advertising merged seamlessly with fine art.
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