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Advertisement for the Victory Book Folding Machine, James Salmon and Son (colour litho)
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Advertisement for the Victory Book Folding Machine, James Salmon and Son (colour litho)
7200670 Advertisement for the Victory Book Folding Machine, James Salmon and Son (colour litho) by English School, (19th century); Private Collection; (add.info.: Advertisement for the Victory Book Folding Machine, James Salmon and Son. Illustration from The British Printer (Raithby, Lawrence & Co Ltd, London, 1893).); © Look and Learn
Media ID 24728516
© Look and Learn / Bridgeman Images
Book Binder Bookbinder Bookbindery Brand Brands Cratsmanship Handywork Machine Machines Power Machinery Print Room Print Shop Printing Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Craftsmen Craftswoman Journalism
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EDITORS COMMENTS
This 19th-century advertisement print showcases the Victory Book Folding Machine, a revolutionary invention by James Salmon and Son. The vibrant color lithograph captures the essence of this historic machine that forever changed the bookbinding industry. The image transports us back to a time when craftsmanship and technology merged seamlessly in print shops across Great Britain and Europe. It depicts a skilled craftsman operating the Victory Book Folding Machine with precision and expertise, highlighting its efficiency and power. As we delve into this piece of history, we are reminded of the significant role that advertising played in promoting brands during this era. The illustration from The British Printer (Raithby, Lawrence & Co Ltd, London, 1893) exemplifies how advertisements were meticulously designed to captivate audiences and promote products. The colors used in this lithograph add depth and vibrancy to the scene, bringing life to an otherwise static image. This visual representation not only serves as a testament to British ingenuity but also offers insight into the advancements made during the late 19th century. Through this artwork, we gain a glimpse into an era where machines like the Victory Book Folding Machine revolutionized industries such as journalism and printing. Its presence on display here reminds us of our rich historical heritage while celebrating innovation that continues to shape our modern world.
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