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Poster advertising the Compagnie Generale Transatlantique
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Poster advertising the Compagnie Generale Transatlantique
CHT211342 Poster advertising the Compagnie Generale Transatlantique boat service from Marseille to Algiers in 20 hours, 1909 (colour litho) by Dellepiane, David (1866-1932); Bibliotheque des Arts Decoratifs, Paris, France; eArchives Charmet; French, out of copyright
Media ID 23361588
© Archives Charmet / Bridgeman Images
Affiche Alger Arabs Deck Ferry French Colony Marseilles North African Paquebot Publicity Steamer Western
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EDITORS COMMENTS
This vibrant and captivating poster takes us back to the year 1909, when the Compagnie Generale Transatlantique boat service was at its peak. The artist, David Dellepiane, skillfully captures the essence of this luxurious and efficient mode of travel from Marseille to Algiers in just 20 hours. The poster is a riot of colors, showcasing the beauty and diversity of both Western and North African cultures. In the foreground, we see elegantly dressed Europeans enjoying their time on deck while being attended by staff members in crisp uniforms. Their excitement is palpable as they anticipate an unforgettable journey across the Mediterranean. In contrast, a group of Arabs and Africans wearing traditional attire stands on one side of the poster. This inclusion highlights not only the cultural richness but also emphasizes that this voyage connects different worlds together. The intricate details bring life to every element – from the majestic steamship with billowing smokestacks to the bustling port cityscape in Marseilles. The French colony's influence is evident through architectural motifs adorning buildings along with Arabic calligraphy subtly incorporated into various sections. This advertisement serves as a window into a bygone era when travel was seen as an adventure filled with wonder and discovery. It encapsulates both elegance and efficiency while promoting exploration between two distinct regions. As we gaze upon this remarkable print today, it reminds us of how art can transcend time and transport us back to moments that shaped our world's history.
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