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England, cigarette card, 1915 (colour litho)
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England, cigarette card, 1915 (colour litho)
472941 England, cigarette card, 1915 (colour litho) by English School, (20th century); Private Collection; (add.info.: The supply of cigarettes and tobacco to troops during World War I was considered an essential morale booster and General Pershing stated that a cigarette played a role as important as ammunition by helping soldiers to endure the tedium of war, steady nerves and calm the wounded. These unusually vivacious cards would have provided additional cheer. Dancing girl representing England; from a series of Dancing Girls of the World, produced as cigarette cards by W.D. & H.O. Wills Scissors cigarettes;
); English, out of copyright
Media ID 23162658
© Bridgeman Images
1914 18 Ballet Ballet Shoes Boost Booster Celebrating Cigarette Card Joie De Vivre Joyful Morale Patriotic Pirouette Publicity Representing Tutu Union Jack Vintage Card Whimsical Whimsy World War Great War Symbolic
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EDITORS COMMENTS
This vibrant and captivating print from 1915 captures the essence of England during World War I. The image, a cigarette card produced by W. D. & H. O. Wills Scissors cigarettes, showcases a dancing girl representing England in all her glory. As an essential morale booster for troops on the front lines, the supply of cigarettes and tobacco played a crucial role in boosting spirits during the tedium of war. General Pershing himself acknowledged that a cigarette was as important as ammunition, helping soldiers endure the hardships of battle while calming their nerves and comforting the wounded. These whimsical cards would have undoubtedly brought additional cheer to those serving their country. The dancing girl's joyful expression symbolizes celebration and patriotism, with her ballet shoes and tutu adding an element of gracefulness to this vintage piece. The Union Jack proudly displayed in the background further emphasizes national pride. This advertisement not only serves as a reminder of historical advertising practices but also represents a time when joy amidst turmoil was cherished dearly. With its allegorical representation and symbolic significance, this vintage card encapsulates both fun-filled moments and patriotic sentiments associated with England during the Great War. Preserved within private collections today, this print continues to evoke nostalgia for an era defined by resilience and joie de vivre despite challenging circumstances.
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