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Poster advertising Waverley cycles, 1898 (colour litho)
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Poster advertising Waverley cycles, 1898 (colour litho)
3703751 Poster advertising Waverley cycles, 1898 (colour litho) by Mucha, Alphonse Marie (1860-1939); Private Collection; Fototeca Gilardi; Czech, out of copyright
Media ID 22235626
© Fototeca Gilardi / Bridgeman Images
Anvil Belle Epoque Bicycle Bicycles Bike Bikes Cycles Graphic Hammer Laurel Stylised Vintage Poster Waverley 1910 1919
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EDITORS COMMENTS
This vibrant and captivating poster from 1898 showcases the artistry of Alphonse Marie Mucha, a renowned Czech artist. The poster serves as an advertisement for Waverley cycles, a popular brand during that time. The striking use of color lithography brings this vintage print to life, with its rich hues and intricate details. At the center of the composition stands a graceful woman adorned in laurels, symbolizing victory and achievement. She holds a hammer in one hand and anvil in the other, representing strength and craftsmanship. The Art Nouveau style is evident throughout the design, characterized by its ornate patterns and decorative elements. Every inch of this poster exudes elegance and sophistication, capturing the essence of the Belle Époque era. Waverley cycles were at their peak during this period when bicycles became increasingly popular means of transportation for both men and women. This poster reflects not only the beauty but also highlights how cycling was embraced as part of everyday life. As we gaze upon this exquisite piece from over a century ago, we are transported back to a time when art merged seamlessly with advertising. It serves as a reminder that even commercial works can be elevated to artistic masterpieces through skillful execution and attention to detail.
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