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Early colour photography: Gas Station, an advertising poster (colour photo)
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Early colour photography: Gas Station, an advertising poster (colour photo)
7157933 Early colour photography: Gas Station, an advertising poster (colour photo) by Wolff, Paul (1887-1951); Private Collection; (add.info.: Gas Station, an advertising poster. Illustration for My Experiences in Color Photography by Dr Paul Wolff (Fountain Press, 1952). Note: We have assumed the photographs are by Paul Wolff, unless specified otherwise.); © Look and Learn
Media ID 25168398
© Look and Learn / Bridgeman Images
1950 1959 1950 1959 Annees 50 50s 1950s Advertisement Poster Advertising Poster Advertising Posters Advertising Sign Automobile Automobiles Cars Fifties Home Scene Homesteads Movie Poster Posters Roof Town Houses Advertising Company Advertizing America Continent Fuel Pump Fuel Station Gasoline Pump Petrol Station Photography Art Townhouse Townhouses
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This print showcases an early example of colour photography in the 20th century. Titled "Gas Station, an advertising poster" it was captured by renowned photographer Dr Paul Wolff and is now part of a private collection. The image features a vibrant advertisement poster for a gas station, serving as a visual testament to the evolution of advertising techniques during this era. The photograph was originally used as an illustration for Dr Paul Wolff's book, "My Experiences in Color Photography" published by Fountain Press in 1952. It exemplifies the innovative approach that Wolff brought to his craft, pushing boundaries and capturing moments with vivid colours that were rarely seen before. In this particular image, we see a classic American car parked at the gas station, surrounded by other automobiles. The bright colours of the advertisement sign catch our attention immediately, drawing us into its message. This snapshot not only reflects the transportation trends and means of passenger transportation prevalent at that time but also provides insight into American culture during this period. As we delve into this piece from Fine Art Finder's collection, we are transported back to the 1950s - known as the fifties or '50s - when America was experiencing significant growth and prosperity. Through its use of colour and composition, this photograph captures both nostalgia for a bygone era and admiration for early advancements in photography techniques.
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