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Advert for John Kidds & Co. Ltd Inks, 1917
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Advert for John Kidds & Co. Ltd Inks, 1917
Advert for John Kidds & Co. Ltd Inks, 1917. From The British Printer Vol. XXIV. [Raithby, Lawrence & Co. Ltd, London and Leicester, 1917]
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Media ID 14987162
© The Print Collector
Advert Advertisement Bright British Printer Clock Clock Face Journal Lawrence Co Lower Case Raithby Raithby Lawrence Raithby Lawrence Co Time
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EDITORS COMMENTS
This vibrant and captivating print from 1917 showcases an advert for John Kidds & Co. Ltd Inks, a prominent ink manufacturer of the time. The image is bursting with red hues, adding a sense of energy and urgency to the composition. A central focus point is a large clock face, cleverly integrated into the advertisement's design. The use of bright colors in this advert reflects the optimism and progressiveness of the early 20th century. It captures both the spirit of innovation in printing technology and the importance of quality ink products in achieving excellent results. The circular layout emphasizes continuity and timelessness, suggesting that John Kidds & Co. Ltd Inks have stood the test of time as reliable tools for printers across generations. The lettering on this lithograph is meticulously crafted, showcasing expert craftsmanship prevalent during this era. With its playful concept and subtle touch of humor, this advert successfully engages viewers while conveying essential information about John Kidds & Co. 's superior ink products. It serves as a testament to their commitment to excellence within the printing industry. Preserved by The British Printer Vol. XXIV journal, this historical artifact offers us a glimpse into advertising practices from over a century ago—a reminder that even in our digital age, printed advertisements continue to captivate audiences with their timeless charm.
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