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Kensitas cigarettes advert featuring Old Bill
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Kensitas cigarettes advert featuring Old Bill
World War One advertisement for Kensitas cigarettes featuring the character Old Bill, from the Bystander cartoons by Captain Bruce Bairnsfather and brought to life on stage in The Better Ole at the Oxford Theatre, London by the actor Arthur Bourchier in 1917/18. It includes a skit on Bairnsfathers most famous cartoon, If you knows a better ole - Well, if yer knows of a better cigarette, then smoke it!. Date: 1918
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Media ID 14136292
© Illustrated London News Ltd/Mary Evans
Advertisements Adverts Arthur Bairnsfather Bill Bourchier Bruce Bystander Character Characters Cigarette Cigarettes Comedy Kensitas Skit
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EDITORS COMMENTS
Step back in time with this print of an iconic World War I advertisement for Kensitas cigarettes. Featuring the beloved character Old Bill, created by renowned British cartoonist Captain Bruce Bairnsfather, this advertisement brings a touch of humor and lightness to the harsh realities of the war. Old Bill, a bumbling yet endearing soldier, was first introduced in Bairnsfather's popular cartoon series "The Bystander," which ran in various British newspapers during the war. The character became an instant hit, and his catchphrase "If you knows a better ole - Well, if yer knows of a better cigarette, then smoke it!" became synonymous with Kensitas cigarettes. In 1917/18, Old Bill came to life on stage in the play "The Better Ole," performed at the Oxford Theatre in London. The actor Arthur Bourchier brought the beloved character to life, delighting audiences with his comedic portrayal and the skit based on Bairnsfather's most famous cartoon. This print captures a moment in history, showcasing the power of entertainment to bring joy and connection, even during the most challenging of times. Whether you're a history buff, a fan of classic comedy, or simply appreciate the art of advertising, this print is a must-have for any collection.
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