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American poster, Join the land army, WW1
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American poster, Join the land army, WW1
American poster, design by Lambert Guenther, Get behind the Girl he left behind him, Join the land army, First World War.
circa 1918
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 23056428
© Liss Fine Art / Mary Evans Picture Library
Agriculture Behind Join Labour Lambert Manual Overalls Replacement
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EDITORS COMMENTS
Join the Land Army: A Call to Service and Support during WWI (World War I) This evocative and powerful poster, designed by Lambert Guenther in 1918, encourages American men to join the Land Army during the First World War. With the title "Join the Land Army," the poster features a woman in overalls, her back turned to the viewer, as she works the land, plowing a field with a determined expression on her face. The woman's red bandana is tied around her head, and she wears a yellow sunbonnet to protect herself from the sun. The colors of the poster are predominantly green and blue, representing the natural world and the need for agricultural labor. The text below the image reads, "Get behind the Girl he left behind him." This phrase emphasizes the importance of supporting the women and the home front during the war. The Land Army was a vital component of the war effort, as it provided essential labor for agriculture and food production, allowing men to serve in the military. The poster's design is simple yet effective, using a strong visual image to convey the message. The use of the color yellow adds a sense of urgency and call to action. The poster's text is clear and easy to read, making it an effective tool for recruitment. Lambert Guenther's design is a poignant reminder of the sacrifices made during the war and the essential role of women and agriculture in supporting the war effort. This poster is a significant piece of American wartime history and a testament to the resilience and determination of the people during a time of great upheaval.
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