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ADVERT / CHEWING GUM 1925
Black Jack chewing gum in licorice flavour Date: 1925
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 20150283
© Bubblepunk
Chewing Confectionery Flavour Headphones Jack Licorice Radio 1925
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In this black-and-white photograph from 1925, a father and his young son share an enjoyable moment together, bonding over a novel form of entertainment and a delightful treat. The scene unfolds in the comfort of their cozy living room, adorned with ornate wood paneling and furnished with plush armchairs. The father, dressed in a sharp suit and tie, sits attentively before the radio, adjusting the knobs to find the perfect station. His eyes are focused on the dial, while a pair of headphones rests on his ears, allowing him to fully immerse himself in the broadcast. Beside him, his curious son, clad in a short-sleeved shirt and knickers, reaches out towards a colorful package on the table. The package, emblazoned with the iconic Black Jack logo, bears the tantalizing promise of licorice-flavored chewing gum. The father notices his son's interest and offers him a piece, a small act of kindness that brings a smile to the boy's face. The introduction of chewing gum as a popular consumer product was a relatively recent innovation in 1925. Black Jack, with its unique licorice flavor, quickly gained popularity among Americans, making it the perfect treat to share between generations. This photograph captures the essence of family, connection, and the simple pleasures of life during a bygone era. The radio, a symbol of modern technology, and the Black Jack chewing gum, a delicious indulgence, come together to create a heartwarming memory that transcends time.
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