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13824110
Wall Art and Photo Gifts from Mary Evans Picture Library
13824110
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32277742
© Aviation Ancestry
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VISUAL DESCRIPTION
In this historical advertorial piece titled "The 'BRISTOL' Babe," we see an emphasis on simplicity and economy in aviation design showcased by British & Colonial Aeroplane Co., Ltd., known later as Bristol Aeroplanes. Highlighted is their presence at the Paris Aircraft Show where they introduced an aeroplane comparable to automobiles regarding operational costs—promising affordability in both maintenance and fuel consumption (three gallons per flying hour). Such marketing strategies were crucial during times when personal aircraft ownership was still novel; thus positioning such models like "Babe" could attract new enthusiasts into aviation.
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