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WW1 poster, Keep On Saving Food
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WW1 poster, Keep On Saving Food
Poster, Don t let up, Keep On Saving Food, United States Food Administration.
circa 1918
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14376296
© Mary Evans Picture Library/Onslow Auctions Limited
Administration Effort Enemy Saving Struggle Supplies Supply
Keep On Saving Food
EDITORS COMMENTS
- A Call to Action during World War I: This evocative WWI poster, created by the United States Food Administration in 1918, depicts a determined man in a grey suit, his face set in a grim determination as he gazes up at the yellow and grey sky. The ominous background reinforces the sense of struggle and effort required to ensure the success of the food conservation campaign during the First World War. The poster's bold title, "Keep On Saving Food," is emblazoned across the top in bold, capitalized letters, with the subtitle, "Don't Let Up," urging viewers to continue their efforts in the face of the ongoing crisis. The United States Food Administration was established in 1917 to coordinate the nation's food supply during the war. With the country's entry into the conflict, the administration launched a campaign to encourage Americans to reduce their food consumption in order to free up resources for the military and allies. This poster is a powerful reminder of the sacrifices made by Americans during wartime, and the collective effort required to support the war effort. The image of the man's resolute expression and the ominous sky create a sense of urgency and importance, emphasizing the gravity of the situation and the need for every American to do their part. The poster's simple yet effective design, combined with its powerful message, make it a poignant and evocative representation of the wartime spirit and the sacrifices made during the First World War.
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