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Roll Call Cigarettes, 1920
Wall Art and Photo Gifts from Nottingham City Council
Roll Call Cigarettes, 1920
Players Roll Call cigarettes fold forward counter card in the form of a green belt buckle. In the centre is a pack of Roll Call cigarettes which, when the card is extended is pushed forward by the mechanism on the reverse. The text reads " " ROLL CALL" // A BLEND OF // BRITISH-AFRICAN // & VIRGINIAN // TOBACCOS // CIGARETTES"
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Media ID 5874107
© Produced by the kind permission of Imperial Tobacco Limited, England
Advertising John Player And Sons Nottingham Tobacco
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EDITORS COMMENTS
This vintage print showcases a unique advertising piece from 1920, featuring the iconic Roll Call Cigarettes by John Player and Sons. The fold-forward counter card takes the form of a vibrant green belt buckle, immediately catching the eye with its striking design. At the center of attention is a pack of Roll Call cigarettes, cleverly pushed forward by a mechanism on the reverse side when extended. The text boldly displayed on this advertisement reads "ROLL CALL // A BLEND OF // BRITISH-AFRICAN // & VIRGINIAN // TOBACCOS // CIGARETTES" emphasizing the exceptional quality and diverse origins of these tobacco products. This historic artifact not only serves as an intriguing glimpse into Nottingham's past but also reflects the creativity and innovation prevalent in early 20th-century advertising. While we cannot overlook its commercial nature, it is important to appreciate this photograph for its historical significance rather than any current or future commercial use. It offers us an opportunity to explore how tobacco companies like John Player and Sons employed imaginative marketing strategies to capture consumers' attention during that era. As we admire this snapshot from Nottingham City Photos, let us reflect on how advertising has evolved over time while acknowledging both its artistic appeal and cultural impact within our society.
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