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Photographic Print : Lyons Maid Drinka Winta Pinta promotional dance, Mexborough, South Yorkshire, 1960
Photo Prints from Heritage Images
Lyons Maid Drinka Winta Pinta promotional dance, Mexborough, South Yorkshire, 1960
Lyons Maid Drinka Winta Pinta promotional dance, Mexborough, South Yorkshire, 1960. In the days before television occupied the corner of every living room, companies had to undertake promotional tours to bring their message to the people. In 1960, during one of these promotions, Lyons Maid held a dance in the South Yorkshire town of Mexborough to promote the consumption of milk. This included a live dance band whose music stands bore promotions for Cadburys Chocolate
Heritage Images features heritage image collections
Media ID 15066652
© Worldwide Photography / Heritage-Images
Band Brand Cadburys Dance Floor Doncaster Mexborough Michael Michael Walters Milk Paul Walters Worldwide Photography Ltd Promotion South Yorkshire Walters Playing An Instrument
10"x8" (25x20cm) Photo Print
Step back in time with Media Storehouse's vintage photographic print of the Lyons Maid Drinka Winta Pinta promotional dance, Mexborough, South Yorkshire, 1960. This captivating image transports us to an era before the ubiquity of television, where community spirit was at the heart of entertainment. Add this unique piece to your home decor and bring a touch of nostalgia to your living space.
Ideal for framing, Australian made Photo Prints are produced on high-quality 270 gsm lustre photo paper which has a subtle shimmer adding a touch of elegance, designed to enhance their visual appeal.
Our Photo Prints are in a large range of sizes and are printed on Archival Quality Paper for excellent colour reproduction and longevity. They are ideal for framing (our Framed Prints use these) at a reasonable cost. Alternatives include cheaper Poster Prints and higher quality Fine Art Paper, the choice of which is largely dependant on your budget.
Estimated Product Size is 20.3cm x 25.4cm (8" x 10")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
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EDITORS COMMENTS
In this photograph taken in 1960, we are transported back to a time when promotional tours were the key to spreading brand messages. Lyons Maid, a well-known company at the time, organized an unforgettable dance event in Mexborough, South Yorkshire to promote their Drinka Winta Pinta campaign. The purpose of this campaign was to encourage people to consume milk for its health benefits. The image captures the lively atmosphere of the dance floor as couples gracefully move to the rhythm of a live band. Interestingly, even though this event aimed at promoting milk consumption, it is worth noting that the music stands proudly displayed promotions for Cadburys Chocolate - perhaps suggesting that indulgence could be balanced with healthy choices. The fashion of the era is on full display as women elegantly don dresses while men sport dapper suits. This snapshot showcases not only entertainment but also serves as a reflection of British culture during that period. Photographed by Michael Walters from Paul Walters Worldwide Photography Ltd. , this monochrome print offers us a glimpse into an era where advertising and promotion took center stage through engaging events like these dances. It reminds us how companies had to go above and beyond traditional marketing methods before television became ubiquitous in every household. This print serves as both a historical document and an artistic representation of 1960s Britain – capturing moments filled with joy, music, dancing, and ultimately reminding us how brands sought creative ways to connect with their audience long before modern technology transformed our lives.
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