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Poster Print : Sunlight soap advertisement, WW1

Sunlight soap advertisement, WW1



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Sunlight soap advertisement, WW1

The CLEANEST fighter in the World - the British Tommy. Great War advertisement for Sunlight Soap manufactured by Lever Brothers. The advertising copy equates the bodily cleanliness of British fighters with their innate instinct for chivalry and a fair fight. Date: 1915

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 14414790

© Mary Evans Picture Library

Advertisements Adverts Brothers Clean Cleanliness Jan17 Lever Patriotic Soap Tommies Tommy Washing


A4 (29.7 x 21cm) Poster Print

Step back in time with our vintage Sunlight Soap advertisement print from the Media Storehouse collection. This captivating image, sourced from Mary Evans Prints Online, showcases a WW1 British Tommy proudly holding a bar of Sunlight Soap, declared as 'The CLEANEST fighter in the World.' This iconic advertisement manufactured by Lever Brothers evokes a sense of history and nostalgia, making it an excellent addition to your home or office décor. Order your Sunlight Soap poster print today and bring a piece of history into your space.

Premium quality poster prints are printed on luxurious semi-gloss satin 270 gsm paper. Our meticulously crafted poster prints offer an affordable option for decorating any space, making them ideal for living rooms, bedrooms, offices and beyond. To ensure your poster arrives in good condition, we roll and send them in strong mailing tubes.

Poster prints are budget friendly enlarged prints in standard poster paper sizes (A0, A1, A2, A3 etc). Whilst poster paper is sometimes thinner and less durable than our other paper types, they are still ok for framing and should last many years. Our Archival Quality Photo Prints and Fine Art Paper Prints are printed on higher quality paper and the choice of which largely depends on your budget.

Estimated Image Size (if not cropped) is 20.6cm x 30.3cm (8.1" x 11.9")

Estimated Product Size is 21.6cm x 30.3cm (8.5" x 11.9")

These are individually made so all sizes are approximate

Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.


EDITORS COMMENTS
This evocative photograph from 1915 showcases a Sunlight Soap advertisement that pays tribute to the British soldiers, affectionately known as "Tommies," who fought valiantly during the First World War (WW1). The Great War had brought about an unprecedented need for soldiers to maintain their personal hygiene, not just for their own health but also to prevent the spread of diseases in the crowded trenches. The advertisement, manufactured by Lever Brothers, highlights the connection between the cleanliness of British fighters and their innate chivalry and fairness in battle. The tagline "The CLEANEST fighter in the World" proudly proclaims the importance of cleanliness on the battlefield, emphasizing that a soldier who takes care of his body is not only healthier but also a more effective and honorable fighter. The image of a well-groomed British soldier, standing tall and proud, with a bar of Sunlight Soap in hand, symbolizes the patriotic spirit and unwavering determination of the British Army during this pivotal time in history. The advertisement served as a reminder to soldiers that even in the midst of war, maintaining cleanliness was essential for their well-being and the success of their mission. The Sunlight Soap advertisement is a poignant representation of the unique blend of grit, determination, and personal care that characterized the British Tommy during the First World War. This photograph, with its powerful message and historical significance, stands as a testament to the enduring spirit of the soldiers who fought in the Great War and the importance of cleanliness in their daily lives.

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