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Advertisement for the North Western Railway promoting travel to Lahore, 1936. Creator: Unknown
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Advertisement for the North Western Railway promoting travel to Lahore, 1936. Creator: Unknown
Advertisement for the North Western Railway promoting travel to Lahore, 1936. Solving the Holiday Problem - Come to Lahore this year. Advertisement aimed at the British colonial community, for railway travel to the city of Lahore in northern India, (now in Pakistan). Attractions included various sports, dancing, and the Moghul Gardens. From " The Civil and Military Gazette" Annual, 1936. [India, 1936]
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Media ID 18385582
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Advert Advertisement British India Civil And Military Gazette Holiday Holidays Imperialism Lahore Punjab British Empire Graphic Design Hindoostan North Western Railway
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This print showcases an advertisement for the North Western Railway, enticing British colonial residents to embark on a memorable journey to Lahore in 1936. The creator of this vibrant and visually appealing ad remains unknown, but its impact is undeniable. Designed for "The Civil and Military Gazette". Annual, this advertisement aimed to solve the holiday problem by inviting travelers to explore the enchanting city of Lahore in northern India (now Pakistan). With its colorful design and eye-catching lettering, this ad captures the essence of imperialistic travel during the 1930s. It highlights various attractions that awaited visitors in Lahore, including sports events, dancing festivities, and the magnificent Moghul Gardens. The image transports us back to a time when railway travel was not only a means of transportation but also an adventure filled with excitement. As we delve into this snapshot from history, we are reminded of Britain's influence over India as part of their vast empire. This advertisement served as a reminder that even though they were far away from home, British residents could still experience familiar comforts while exploring new territories. Preserved by "The Print Collector" this piece represents more than just an advertisement; it encapsulates an era defined by exploration and cultural exchange. Whether used for personal or commercial purposes today is uncertain; nonetheless, it continues to captivate viewers with its timeless charm and serves as a testament to the power of graphic design in promoting tourism and transport during times gone by.
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