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Advertisement for Geraudels Pastilles
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Advertisement for Geraudels Pastilles
Advertisement for Geraudels Pastilles.
1893
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Media ID 23098036
© Mary Evans Picture Library
1893 Actresses Asthma Breathing Bronchitis Colds Coughs Cure Endorsement Health Irritation Lungs Medicinal Pastilles Performer Performers Respiration Respiratory Rough Singer Singers Throat Voice Catarrh Larynx Pastille
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EDITORS COMMENTS
A captivating advertisement for Geraudel's Pastilles, dated 1893, showcases a graceful woman delicately holding a bouquet of flowers while gazing off into the distance. The serene expression on her face is in stark contrast to the ominous title above her head, "For Hoarse Throats, Coughs, Colds, Bronchitis, Irritation, and Asthma." The text below the image assures potential customers that these pastilles are a "Medicinal Cure for Rough Larynx, Bronchia, and Lungs," suggesting that they are effective in soothing respiratory ailments. The advertisement's design is reminiscent of the late Victorian era, with intricate floral patterns and elegant typography. The use of a woman as the main image is a common advertising strategy from this time period, as women were often seen as the primary purchasers of medicinal products. The endorsement of Geraudel's Pastilles by singers and actresses is also highlighted, emphasizing their effectiveness in maintaining a healthy voice and improving respiratory function for performers. The image of a woman with a bouquet of flowers is a common motif in late Victorian advertising, representing both beauty and the promise of healing. The use of the word "pastilles" in the title suggests that these were a popular form of medicine during this time period, likely due to their ease of use and quick dissolving properties. Overall, this advertisement for Geraudel's Pastilles effectively conveys the idea that these medicinal pastilles offer relief for common respiratory ailments and are endorsed by respected performers, making them a trusted choice for those seeking to improve their respiratory health.
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