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Artist: "And I suppose you d like some artistic lettering on it
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Artist: "And I suppose you d like some artistic lettering on it
Artist: " And I suppose you d like some artistic lettering on it?" Business Manager & Philistone: " No, legible please." A commercial artist visits the office of a client and is dismayed by his philistine tastes. John Hassall was often frustrated that his clients wished to interfere in the design of his posters. Date: 1906
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Business Businessman Commercial Commission Creative Dec20 Differences Hassall Manager Office Philistine Artists
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And I suppose you'd like some artistic lettering on it?
EDITORS COMMENTS
This question, posed by renowned British artist John Hassall, encapsulates the creative tension between artists and their clients in the early 20th century. In this cartoon from 1906, Hassall visits the office of a business manager, only to be met with a request for legible lettering instead of his artistic vision. Hassall, known for his distinctive poster designs, was often frustrated by clients who interfered in the creative process. The cartoon satirically depicts the artist's dismay at the philistine tastes of the business world. The business manager, portrayed as a stern and unimaginative figure, insists on clear and legible typography, dismissing the artist's more creative suggestions. The cartoon highlights the challenges that artists faced in the commercial world, where clients often prioritized practicality over aesthetics. Hassall's frustration is a common theme in the history of art and design, as artists have long grappled with the demands of clients and the need to balance artistic vision with commercial success. Despite these challenges, Hassall continued to produce innovative and visually striking designs, leaving a lasting impact on the world of graphic design. This cartoon serves as a reminder of the creative tensions that have long existed between artists and their clients, and the importance of finding a balance between artistic expression and commercial practicality. This image is a historical cartoon from 1906, featuring the artist John Hassall and a business manager. The cartoon satirically depicts the creative differences between the two, with Hassall expressing his desire for artistic lettering and the business manager insisting on legibility. The cartoon is a fascinating glimpse into the world of commercial art and design in the early 20th century.
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