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Poster Print : Advert for the Ministry of Food 1945
Poster Prints from Mary Evans Picture Library
Advert for the Ministry of Food 1945
Something new in salad. Salad making gives full scope to your powers of invention. For almost all vegetables are at home in the salad bowl, and you can try them in almost endless combinations. A crisp salad, as appetising to look at as it is to taste, is a very important item in the days meals. Raw green vegetables are one of the riches sources of vitamin c. You ll remember that this is the vitamin that helps so much to give clear skin, bright eyes and that feeling of vigour which makes life enjoyable.
1945
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14126928
© Illustrated London News Ltd/Mary Evans
1945 Campaign Dandelion Difficulties Encourage Encouragement Encouraging Health Household Householders Meal Meals Minister Ministry Munition Nasturtium Overcome Rally Salad Salads Sorrel Vegetables
A1 (84.1 x 59.4cm) Poster Print
"Step back in time with our vintage 'Advert for the Ministry of Food 1945' poster print from Illustrated London News Ltd/Mary Evans, now available through Media Storehouse. This iconic image, originally published in the Illustrated London News, celebrates the creativity and resourcefulness of salad making during wartime Britain. With a playful and whimsical design, this poster invites you to explore the endless possibilities of the salad bowl. Almost all vegetables are at your disposal, making each creation a unique and delicious masterpiece. Add a touch of history and charm to your kitchen or dining room with this beautiful and inspiring poster print."
Premium quality poster prints are printed on luxurious glossy or matte 270 gsm paper. Our meticulously crafted poster prints offer an affordable option for decorating any space, making them ideal for living rooms, bedrooms, offices and beyond. To ensure your poster arrives in good condition, we roll and send them in strong mailing tubes.
Poster prints are budget friendly enlarged prints in standard poster paper sizes (A0, A1, A2, A3 etc). Whilst poster paper is sometimes thinner and less durable than our other paper types, they are still ok for framing and should last many years. Our Archival Quality Photo Prints and Fine Art Paper Prints are printed on higher quality paper and the choice of which largely depends on your budget.
Estimated Image Size (if not cropped) is 39.1cm x 84.6cm (15.4" x 33.3")
Estimated Product Size is 59.6cm x 84.6cm (23.5" x 33.3")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
EDITORS COMMENTS
A New Leaf on Meals: The Art and Joy of Salad Making in 1945 Britain Amid the austerity and challenges of the post-war era, the Ministry of Food encouraged households to embrace the simple pleasures of home cooking and healthy eating. This advertisement from the Illustrated London News in 1945 showcases the endless possibilities of salads, a vibrant and appetizing addition to daily meals. The caption reads, "Something new in salad. Salad making gives full scope to your powers of invention." With an array of vegetables readily available, the possibilities for combinations were seemingly endless. The image features a crisp, inviting salad, bursting with color and texture, promising an enjoyable dining experience. Raw green vegetables, the advertisement emphasizes, are a rich source of vitamin C. This essential nutrient was renowned for its role in maintaining clear skin, bright eyes, and a feeling of vitality. As the nation continued to face the challenges of the war, the government's campaign to encourage healthy eating and householders to "overcome difficulties" took on new importance. The advertisement showcases a variety of vegetables, including crisp lettuce leaves, radishes, nasturtiums, sorrel, and dandelion greens. These humble ingredients, when artfully arranged in a salad, could bring a touch of summer's bounty to the table, even during the gray days of winter. As the world adjusted to the aftermath of World War II, the simple act of creating a beautiful and nourishing salad became a small yet significant victory in the face of adversity. This advertisement serves as a testament to the enduring power of food to bring joy, health, and community, even in the most challenging of times.
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