Metal Print : Advert for Aquascutum weatherproof coats 1923
Metal Prints from Mary Evans Picture Library
Advert for Aquascutum weatherproof coats 1923
Reliability in rain is the first attribute of an Aquascutum - familiarly called a " scutum". Date: 1923
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14124610
© Illustrated London News Ltd/Mary Evans
Aquascutum Breasted Coats Gentlemans Overcoats Raincoats Rainwear Resistant Shower Waterproof Waterproofs 1923
10"x8" (25x20cm) Table Top Metal Print
Experience the timeless elegance of fashion history with our Media Storehouse Metal Prints featuring the iconic 1923 Aquascutum weatherproof coats advertisement from Mary Evans Prints Online. This captivating image showcases the reliability and sophistication of the Aquascutum brand, famously known as a "scutum," or shield, against the elements. Our high-quality metal prints are waterproof, UV-protected, and designed to last, making them the perfect addition to any space. Bring a piece of history into your home or office and relive the charm of the past with this stunning vintage advertisement.
Table Top Metal Prints feature rounded corners and an easel back for easy display. Available in two sizes, 18x13cm (7x5) or 25x20cm (10x8). Lightweight and vibrant, they are perfect for displaying artwork and are guaranteed to add style to any desk or table top. The unique material is fade, moisture, chemical and scratch resistant to help ensure this art lasts a lifetime.
Made with durable metal and luxurious printing techniques, metal prints bring images to life and add a modern touch to any space
Estimated Image Size (if not cropped) is 19.9cm x 25.4cm (7.8" x 10")
Estimated Product Size is 20.3cm x 25.4cm (8" x 10")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
EDITORS COMMENTS
Step into the roaring twenties with this elegant advertisement for Aquascutum's weatherproof coats, dated 1923. The image showcases a dapper gentleman proudly holding up one of the coveted "scutums," a nickname for the brand's iconic raincoats. With reliability in rain being the first attribute of an Aquascutum coat, these garments were a must-have for any well-dressed man during this era. The single-breasted design, featuring a belted waist and notched lapels, exudes an air of sophistication and practicality. The macintosh-style raincoat, also known as a rainmac or rainmacs, was a popular choice for gentlemen seeking protection from the unpredictable weather. Aquascutum's commitment to innovation and quality is evident in the use of the term "waterproof" and "showerproof," showcasing the advanced technology of the time. This advertisement serves as a testament to the historical significance of Aquascutum's raincoats and their enduring appeal. The 1920s were a decade of change, marked by the rise of flapper culture, jazz music, and new fashion trends. Yet, despite the shifting social landscape, the need for a reliable and stylish raincoat remained constant. This advertisement encapsulates the essence of that era, blending fashion and function in a captivating way. In summary, this photograph offers a glimpse into the past, showcasing the timeless appeal of Aquascutum's weatherproof coats and their role in shaping men's fashion during the 1920s.
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