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Photo Mug : Listerine advertisement, 1930
Home Decor from Mary Evans Picture Library
Listerine advertisement, 1930
Advertisement for Listerine mouth wash, suggesting that halitosis can lead to being left on the shelf, marriage-wise as her birthdays creep towards that tragic thirty mark. Date: 1930
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14414138
© Illustrated London News Ltd/Mary Evans
Adverts Breath Jan17 Maid Mouth Smelly Spinster Unattractive Wash Mouthwash
Photo Mug
Bring a blast from the past to your morning routine with our Media Storehouse Photo Mugs. Featuring an intriguing advertisement from 1930, this mug showcases a classic Listerine advertisement that once warned against the perils of halitosis and its potential impact on love and marriage. Add a touch of vintage charm to your day as you enjoy your favorite beverage and reflect on the wisdom of yesteryears. Each mug is expertly printed with high-quality images from Mary Evans Prints Online, ensuring a vibrant and long-lasting design. Perfect for history buffs, collectors, or anyone who appreciates a good story, this unique mug is sure to start your day on a thoughtful and nostalgic note.
A personalised photo mug blends sentimentality with functionality, making an ideal gift for cherished loved ones, close friends, or valued colleagues. Preview may show both sides of the same mug.
Elevate your coffee or tea experience with our premium white ceramic mug. Its wide, comfortable handle makes drinking easy, and you can rely on it to be both microwave and dishwasher safe. Sold in single units, preview may show both sides of the same mug so you can see how the picture wraps around.
Estimated Image Size (if not cropped) is 7.2cm x 9.6cm (2.8" x 3.8")
Mug Size is 9.6cm high x 8.1cm diameter (3.8" x 3.2")
These are individually made so all sizes are approximate
EDITORS COMMENTS
In this vintage advertisement from 1930, Listerine mouthwash boldly addresses the social stigma surrounding bad breath, or halitosis. The image features a sad and unmarried woman, with a disapproving glance cast upon her as she approaches her thirtieth birthday. The caption reads, "Unmarriageable at thirty! Halitosis may be the reason." The use of the words "unmarriageable," "spinster," and "old maid" underscores the societal pressure on women to marry by a certain age, and the belief that bad breath could be a major obstacle to finding a husband. The woman's furrowed brow and downturned expression convey a sense of despair and isolation, emphasizing the potential consequences of being left on the shelf due to an issue as seemingly trivial as bad breath. The advertisement effectively taps into the cultural anxieties of the time, and highlights the importance of maintaining good oral hygiene not just for health reasons, but also for social and romantic success.
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